AKQA vs Eleken: full comparison for 2026
Quick verdict
Eleken (4.0/5) edges ahead of AKQA (3.6/5) overall. Eleken is the better choice for SaaS teams wanting a subscription embedded designer. AKQA is the stronger option for fortune 500 enterprises, design within a global agency network. The right choice depends on your project size, budget, and required tech stack.
AKQA vs Eleken: head-to-head summary
| Criterion | AKQA | Eleken |
|---|---|---|
| Founded | 1994 | 2015 |
| HQ | London, UK | Distributed team, roots in Kyiv, Ukraine |
| Team size | ~6,000 | 40+ to 100+ (approximate; reported figures vary by source) |
| Rating | 3.6 / 5 | 4.0 / 5 |
| Primary differentiator | A 6,000-person, 50-country agency network with more than half the Fortune 500's top 20 as clients, now part of WPP's AKQA Group | A SaaS-only subscription embedded-designer model (~$6,599/month) with a 4.9 Clutch rating across 200+ projects |
| Pricing model | Enterprise consulting engagement (project-based or retainer) | Subscription (dedicated full-time or part-time designer) |
| Min. engagement | Not published | $6,599/month (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, React | Figma, Design systems/Storybook, Miro |
| Industries served | Enterprise transformation, Consumer products, Financial services / fintech | SaaS / B2B software |
AKQA vs Eleken: overview
AKQA
Ajaz Ahmed launched AKQA in London in 1994 at 21, before finishing university, betting early on the commercial web. The firm stayed independent until WPP acquired it in 2012, and in 2020 WPP merged it with Grey Group to form AKQA Group — the agency now runs roughly 6,000 people across 50 countries. More than half of the Fortune 500's top 20 companies have been clients, and AKQA has broadened well past its web-agency roots into product and spatial design and, more recently, AI-driven experience work.
Eleken
Eleken traces to 2015 with roots in Kyiv, Ukraine, operating today as a distributed team reported anywhere from 40+ to 100+ designers depending on source. Instead of a fixed project fee, Eleken sells a subscription — roughly $6,599/month for a dedicated full-time designer, part-time also available — a genuinely different pricing model from the fixed-price and T&M norm found elsewhere in this pool. SaaS-only by design, the company holds a 4.9 Clutch rating across 200+ projects, covering complex B2B, AI, data, and geospatial or low-code/no-code products.
Services and capabilities: AKQA vs Eleken
| Capability | AKQA | Eleken |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: AKQA vs Eleken
| Framework / platform | AKQA | Eleken |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | N/A |
| React | ✓ | N/A |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | ✓ |
| After Effects | N/A | N/A |
Pricing comparison: AKQA vs Eleken
| Criterion | AKQA | Eleken |
|---|---|---|
| Minimum engagement | Not published | $6,599/month (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer, Dedicated team | Subscription |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: AKQA vs Eleken
| Dimension | AKQA | Eleken |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Financial services / fintech | SaaS / B2B software |
| Best use cases | Fortune 500 digital product design bundled with brand and marketing work, Enterprise experience design backed by a large global network | Embedded product designer for an ongoing SaaS roadmap, Complex B2B or AI product design on a monthly subscription |
| Typical project type | Fixed project | Subscription |
AKQA vs Eleken: pros and cons
| AKQA | |
|---|---|
| + | 6,000 people across 50 countries make it one of the largest networks in this pool |
| + | More than half of the Fortune 500's top 20 companies have been clients |
| + | Three decades of history, from an independent 1994 startup through its current WPP-backed scale |
| + | Broadened beyond web design into product, spatial, and AI-driven experience work |
| - | Fully absorbed into WPP's AKQA Group since 2020, so clients are hiring a large network agency, not an independent studio |
| - | Enterprise scale and pricing are less accessible to startups or small product teams |
| - | Broad, agency-network positioning means less concentrated product-design specialization than boutique studios |
| Eleken | |
|---|---|
| + | 4.9 Clutch rating across 200+ completed projects and 70+ published case studies |
| + | Subscription pricing gives predictable monthly cost instead of a large fixed-price contract |
| + | SaaS-only focus, including complex B2B, AI, data, and geospatial products, builds real vertical depth |
| + | Part-time subscription option available for teams that don't need a full-time designer |
| - | Reported team size varies widely by source (40+ to 100+), making capacity planning imprecise |
| - | SaaS-only positioning rules it out for consumer, healthcare, or brand-led engagements |
| - | Subscription pricing can cost more than a fixed-price project for a short, well-defined engagement |
Who should choose AKQA?
A typical fit: fortune 500 digital product design bundled with brand and marketing work.
A 6,000-person, 50-country agency network with more than half the Fortune 500's top 20 as clients, now part of WPP's AKQA Group. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Financial services / fintech.
Who should choose Eleken?
A typical fit: embedded product designer for an ongoing SaaS roadmap.
A SaaS-only subscription embedded-designer model (~$6,599/month) with a 4.9 Clutch rating across 200+ projects. Minimum engagement starts at $6,599/month (per company website; independently unverifiable). Works best with clients in SaaS / B2B software.
Decision matrix: AKQA vs Eleken
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | AKQA |
| You need a large dedicated team for an ongoing programme | AKQA |
| Your budget is at the lower end | Compare: AKQA (Not published) vs Eleken ($6,599/month (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | AKQA |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: AKQA vs Eleken
| Use case | AKQA fit | Eleken fit | Winner |
|---|---|---|---|
| Fortune 500 digital product design bundled with brand and marketing work | Strong | Limited | AKQA |
| Enterprise experience design backed by a large global network | Strong | Limited | AKQA |
| Embedded product designer for an ongoing SaaS roadmap | Limited | Strong | Eleken |
| Complex B2B or AI product design on a monthly subscription | Limited | Strong | Eleken |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: AKQA vs Eleken
Eleken (4.0/5) is the stronger overall choice for most Product Design projects. A SaaS-only subscription embedded-designer model (~$6,599/month) with a 4.9 Clutch rating across 200+ projects.
AKQA (3.6/5) is worth a look if you need enterprise experience design backed by a large global network. If your situation matches that, AKQA is a competitive option.
Related comparisons
AKQA vs Eleken FAQ
Is AKQA better than Eleken?
Eleken (4.0/5) scores higher overall, but "better" depends on your use case. AKQA's strongest advantage: 6,000 people across 50 countries make it one of the largest networks in this pool. Eleken's strongest advantage: 4.9 Clutch rating across 200+ completed projects and 70+ published case studies.
How do AKQA and Eleken differ in pricing?
AKQA uses enterprise consulting engagement (project-based or retainer) pricing with a minimum engagement of Not published. Eleken uses subscription (dedicated full-time or part-time designer) pricing with a minimum engagement of $6,599/month (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: AKQA or Eleken?
Eleken is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each company before shortlisting.
What are the main differences between AKQA and Eleken?
AKQA's primary differentiator is: a 6,000-person, 50-country agency network with more than half the Fortune 500's top 20 as clients, now part of WPP's AKQA Group. Eleken's primary differentiator is: a SaaS-only subscription embedded-designer model (~$6,599/month) with a 4.9 Clutch rating across 200+ projects. They also differ in team size (~6,000 vs 40+ to 100+ (approximate; reported figures vary by source)), minimum engagement (Not published vs $6,599/month (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs SaaS / B2B software).
Verify all details directly with each company before making a decision.